Guides

Press & Authority

10 guides on press & authority for AI search visibility in high-trust industries.

• Digital PR in the AI Search Era: How Citations Beat Backlinks
• Why Press Mentions Matter for Entity SEO: The Corroboration Layer Nobody Explains
• Brand Mentions vs Backlinks: Which Actually Builds Authority in AI Search?
• Unlinked Mentions and Entity Recognition: Why Chasing Links Is the Wrong Fix
• Press as Third-Party Validation in the AI Era: How Language Models Actually Read Your Coverage
• Data Journalism for AI SEO: How Original Research Earns Citations in AI Overviews
• Original Studies as LLM Citation Assets: The Data You Own Beats the Content You Write
• Thought Leadership as Search Infrastructure: A Systems Approach for Regulated Industries
• How to Become a Cited Expert: The Entity-First System for Getting Referenced by AI and Journalists
• How to Build a Source Page for Journalists That Actually Gets You Quoted