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Research

10 guides on research across regulated industries.

  1. Frameworks & Research

    AI Visibility Score: How to Measure Whether AI Search Actually Cites You

    A single number cannot tell you whether ChatGPT, Perplexity, or Google AI Overviews will cite you. Here is what to measure instead.

  2. Frameworks & Research

    Entity Recognition Score: How to Measure Whether Google Actually Understands Who You Are

    There is no single dashboard metric called an entity recognition score. That is exactly why most sites measure the wrong things. Here is the diagnostic system I actually use.

  3. Frameworks & Research

    Journalist Authority Score: How to Measure and Build a Reporter's Real Influence

    Domain Rating tells you where a journalist publishes. It says almost nothing about whether that journalist carries authority as an entity. Here is how I evaluate the difference.

  4. Frameworks & Research

    The Machine-Readable E-E-A-T Score: How to Make Your Expertise Legible to Algorithms

    Stop chasing a number that does not exist. Start engineering the entity signals that AI systems and search algorithms can actually parse and verify.

  5. Frameworks & Research

    Authority Compound Rate: The Metric That Predicts SEO Growth Better Than Rankings

    Most teams track positions. The teams that pull ahead track the rate at which their authority signals accumulate and reinforce each other.

  6. Frameworks & Research

    Source-Worthiness Score: How to Make AI Search Systems Cite You

    Backlinks are not the whole story anymore. AI systems weigh whether a source is safe to quote, and that is a different problem with a different fix.

  7. Frameworks & Research

    LLM Citation Audit: How to Measure Whether AI Models Actually Cite You

    Counting how often ChatGPT names your brand tells you almost nothing. The real audit measures whether your content is structured to be quoted, attributed, and trusted in high-scrutiny answers.

  8. Frameworks & Research

    AI Search Readiness Audit: The Citation-First Method Most Guides Miss

    Ranking in traditional search and being cited by AI assistants are two different problems. Most audits only measure the first.

  9. Frameworks & Research

    Brand Entity Gap Analysis: How to Find the Signals Google and AI Search Can't Yet Verify About You

    Everyone tells you to add Organization schema and call it an entity strategy. In practice, that is the least important gap. Here is where the real work sits.

  10. Frameworks & Research

    Live Entity Dashboard Methodology: How to Monitor Your Entity Authority in Real Time

    Static entity audits tell you where you were last quarter. A live dashboard tells you what search engines and AI models believe about you right now.